“This is a tasty project,” Living Pink Vice President Glenn Buercklin said between bites, adding, “Yummmm, yum yummy.”
LPC excels at thought leadership, content creation and brand communications.
LPC excels at thought leadership, content creation and brand communications.
“This is a tasty project,” Living Pink Vice President Glenn Buercklin said between bites, adding, “Yummmm, yum yummy.”
We had an amazing time handling local media relations for the Women2Women Conversations Tour. The Tour, which travels across the country connecting women with inspiring leaders, made a stop in Little Rock earlier this month.
Reporters, editors and producers are busy people. Full schedules and even fuller inboxes make it very hard to get their attention (One of my media contacts told me she gets 100 press releases every day….EVERY DAY!) You’ve got to be strategic.
When pitching a story to a media contact, you want him/her to be madly in love with your idea; not just mad. But when you do things like include attachments, neglect to do your research or ignore deadlines…you might as well send the email directly into the trash yourself and skip the middleman.
We love working with our clients, and we especially love it when our clients can do something extra for their customers.
Turns out #socialmedia isn’t just a passing fad. And, while we at Living Pink Communications have known that for some time (social is a crucial channel in our Resonate Roadmap ), it was important to make our collective knowledge and digital where-with-all … official. Recognized, even.
A few years ago I was meeting a magazine editor at a neighborhood coffee shop that I had never visited before. While sipping a beverage awaiting my appointment, I took a mental note of the “feel” of this newly discovered coffee house. Or, more specifically, I made a note of how it made ME feel. And, as you’ll see from the actual Facebook post I wrote at the time, I didn’t quite feel at ease.